How IPG Delivered a Full-Scale Launch for Sunlife’s “The Bay Club at Anahita” in Under a Month
On 1 December 2025, Sunlife unveiled its transformed identity, The Bay Club at Anahita, marking a bold new chapter for one of Mauritius’s most prestigious coastal destinations. What makes this milestone even more remarkable is the pace behind it: in less than one month, Impact Production Group (IPG) coordinated and delivered the complete event ecosystem: sound, lighting, stage, décor, artists, logistics, backline and manpower, while also renting select furniture elements externally to ensure the project met Sunlife’s deadline without compromise.
Every technical and creative component was driven by IPG’s in-house teams, allowing for total control, seamless integration, and an elevated hospitality experience from reveal to closing.
Context: Why the Event Mattered for Sunlife
- On 1 December 2025, Sunlife rebranded Anahita Golf & Spa Resort into The Bay Club at Anahita, unveiling a complete repositioning as a premium coastal lifestyle estate, with luxury accommodations, lagoon-front living, spa (GLOW), golf courses, private beaches and a refined new identity.
- The launch event at the resort’s “Place Belgath” was more than a branding activation, it was the premiere moment for a major hospitality relaunch.
- For Sunlife, the event had to reflect elegance, exclusivity, and flawless execution: hotel-quality décor, seamless logistics, immersive ambience, and a convincing narrative to guests, stakeholders, media, and potential clients.
Given the scale, a full-resort launch, the pressure was high. Yet, IPG took it on with a tight timeline and delivered.
Key Challenges & IPG’s Solution-Driven Approach
Challenge 1: Very Tight Schedule : Less Than One Month to Deliver a Full Launch
Solution: IPG mobilized rapid procurement, modular setups, and agile coordination
- By leveraging strong vendor relationships and pre-qualified suppliers, IPG avoided typical lead-time delays that derail last-minute events. For this project, we acted fast, even renting select furniture pieces from industry competitors to ensure Sunlife’s deadline was met without compromise.
- IPG’s own sound, lighting, décor, staging and technical production were delivered entirely in-house, allowing us to maintain full control over quality, consistency, and execution standards.
- Parallel workflows ensured efficiency: while the technical crew prepared lighting, sound, and stage design, other teams handled décor layouts, furniture integration, scheduling and logistics, compressing the timeline without sacrificing precision
Challenge 2: End-to–End Service : Artists, Sound, Light, Décor, Furniture, Logistics, Labour
Solution: IPG provided a full-service production package, centralizing all aspects under one operations management.
- Integrated production management: instead of outsourcing different parts to separate vendors, IPG coordinated everything: from artist booking to lighting rigs, from décor installation to manpower scheduling. This minimized coordination overhead and avoided miscommunication.
- Comprehensive inventory & sourcing strategy: furniture, décor, lighting, sound equipment sourced or adapted quickly to match the aesthetic required by Sunlife’s luxury brand identity.
- On-site logistic coordination: transportation of materials, scheduling of load-in and load-out, manpower shifts, managed tightly to respect resort’s operational constraints (guest areas, resort facilities, quiet hours, environmental sensitivity, etc.).
Challenge 3: Aligning the Event Aesthetic with Sunlife’s New Brand Identity: Luxury, Coastal, Refined, Spa-Lifestyle Vibe
Solution: IPG designed a concept that mirrored the resort’s rebrand, matching ambiance, materials, lighting mood, and décor style.
- Lighting and color palette selected to reflect lagoon-blue, soft coastal pastels and elegant resort-style vibes, reinforcing the new brand identity of The Bay Club at Anahita.
- Décor and furniture carefully chosen to convey sophistication: comfortable yet refined, stylish yet welcoming, matching resort-style villas and spa environment.
- Event flow / guest journey: orchestrated to give attendees a taste of resort lifestyle, from arrival, welcome, spa-inspired lounge, ceremony/reveal, to cocktail/reception, all in a cohesive experience.
Challenge 4: Ensuring Reliability under Pressure: No Room for Error for a High-Profile Launch
Solution: Robust project management, contingency planning, and quality control.
- Use of clearly defined timelines, deliverables, checklists to track each deliverable (sound, light, décor, furniture, staff, logistics).
- On-site supervision during build-up, event execution, and breakdown, IPG ensures that standards remain high even under time constraints.
- Built-in redundancy: spare equipment, backup staff, pre-checked plans to mitigate unforeseen issues (weather, transport delay, resort constraints).
Results: What the Launch Achieved (and How IPG Contributed)
- The launch event for The Bay Club at Anahita was successfully delivered on 1 December 2025, coinciding with Sunlife’s official unveiling of the new identity.
- The public and media narrative emphasized a transformation: “A new era for Mauritius’ most prestigious coastal estate.”
- The seamless experience, from décor to lighting, ambience to flow, reinforced Sunlife’s repositioning as a premium lifestyle resort, helping set expectations for high-end clientele, future bookings, and investor confidence.
- For IPG, this project demonstrated capacity to handle complex, large-scale, multi-disciplinary event production, under a tight deadline, positioning us as a reliable partner for future luxury hospitality launches, corporate events, or resort activations.
How IPG Can Help YOU, Event Production Solutions for Corporate & Hospitality Clients
If you are planning:
- A resort or hotel rebrand launch
- A corporate retreat or incentive event
- A luxury wedding or gala under tight deadlines
- A brand activation requiring sound, light, décor, furniture, logistics
Then IPG offers:
- End-to-end production: artists, sound, lighting, décor, furniture, décor design, logistics, manpower
- Rapid mobilisation: we work under tight timeframes without compromising quality
- Brand-aligned design and execution: ensuring your event matches your identity and ambition
- Robust project management: timelines, contingency plans, quality control
Let’s talk about how we can bring your vision to life, efficiently, elegantly, on time.
Ready to plan your next high-impact event with precision and flair? Contact us today at Impact Production Group (IPG) we’re here to deliver excellence.