Every jaw-dropping IPG production, whether a tunnel with heartbeat or an immersive video-mapped ceremony; began with a simple sketch. But what goes on behind the scenes between that first stroke and the moment the crowd goes wild?
Here’s a fresh peek at IPG’s creative engine and how we turn big ideas into unforgettable immersive event experiences.
Our process begins in the Creative Lab, where ideas from our creative director, technical leads, AV, décor, fireworks, and artist management teams collide. We don’t chase trends: we define them.
Some projects:
- IPG was integral to the success of the Jeux des Îles in 2019, orchestrating both the captivating opening and closing ceremonies, which showcased the spirit of unity and athletic prowess.
- The launch of the Metro Express in 2019 marked a pivotal moment in national development, revolutionizing public transport and connecting communities with modern infrastructure.
- The rebranding of Sunlife at Sugar Beach Resort in 2022 was a spectacular event, marking a new era of luxury and sophistication for the esteemed hospitality group.
- IPG proudly illuminated the SBM Tower in Port Louis in 2023, transforming the building into a beacon of light and a symbol of urban vibrancy.
- Natec’s 25th anniversary in 2023, a celebration of innovation and resilience, resonated with the powerful “Heartbeat” theme, symbolizing the pulse of their enduring legacy.
- Glow’s highly anticipated launch at Long Beach Hotel in 2024 captivated attendees with an immersive experience, blending artistry and technology.
A sketch is only the beginning. Once the concept is clear, our architects of imagination go to work, blending art with logistics, beauty with brains. Our structures must travel, transform, and wow without compromising on safety or spectacle.
Every detail is engineered to perfection:
- Structural safety meets modular genius: ideal for island logistics.
- Lighting & AV merge effortlessly with design: think LED fusion, video mapping, and synchronised pyrotechnics.
- Practicality is key: we craft for reuse, re-adaptability, and maximum visual punch.
💡 For Devdas The Musical (2025), our LED screen wasn’t just a backdrop, it became a portal into another world, with seamless integration of light and projection enhancing every dramatic beat.
No surprises on show day. That’s our motto.
In our in-house sandbox, a.k.a. the warehouse, we test everything:
- Lighting and LED video previews for fireworks sequences and musical storytelling
- Prototyped artist lounges, like Atif Aslam’s PepCity greenroom (2025), checked for comfort, lighting, and seamless backstage flow
- Dry runs and technical rehearsals before massive national moments like the Metro Express Launch (2019) and Jeux des Îles Ceremonies (2019)
From inflatable cinema screens to the epic floating Aqua Run course, we pressure-test every dream until it’s stage-ready.
Here, magic gets hands and hammers.
Inside IPG’s fabrication studio, creative artisans and tech wizards unite:
- Scenic artists bring theme nights to life with brushstroke backdrops and stagecraft
- Rigging and AV teams embed LEDs, route cables, and prep pyro launch systems
- Fireworks experts choreograph colour and sound for goosebump moments
- Everything is crafted in-house, ensuring IPG’s signature of excellence on every nut and bolt.
🛠 During Sunlife’s rebranding at Sugar Beach Resort (2022), our team created a sensory transformation of the beachfront venue, part luxury, part theatre, all unforgettable.
5️⃣ Transport, Setup & Showtime: The Big Reveal
IPG handles it all:
- Custom staging and tenting systems
- Projection-mapped backdrops
- Multi-zone setup coordination for mega-events
- Five-star execution including artist zones, fireworks effects, and seamless AV transitions
- Customized themed decor
💬 As one client put it: “Every detail—from linen to lighting—was executed with precision.”
✔ Creative + Technical + Logistical integration = flawless flow
✔ Scalable builds for island events, government ceremonies & mega concerts
✔ A bold vision for every brief, delivered with discipline and heart
From LED catwalks to fireworks in the sky, we don’t just build stages. We build stories that live forever.
📞 Ready to Go Beyond a Sketch?
Let’s turn it into an immersive, unforgettable experience.
💬 Book a creative consultation with IPG now.